Kim Hyun Guen (K)
First Cabin
The Urban Squeeze
Silent Conversation
Arca
Festival of Flight
Cercle
?!
Info
Archive
Kim Hyun Guen (K)
First Cabin
The Urban Squeeze
Silent Conversation
Arca
Festival of Flight
Cercle
?!
Info
Archive
Brand Identity Typrography
2023
Imagine standing in the middle of the Eiffel Tower, beside the Pyramids, high up in the mountains, or by a serene lake—when suddenly, a DJ starts playing music. It would be an unforgettable experience. Cercle is a live and online platform that transforms concerts into transcendent journeys by meticulously curating, filming, and broadcasting performances in breathtaking global locations. Embodying the essence of innovation, I have infused the brand with a visionary touch through a bespoke typeface molded into captivating circles, creating a cohesive and bold visual identity. This custom design not only serves as a unique artistic element but also symbolizes the Cercle’s ethos.